Tornos Partnership Influence
The Brief
Tornos is one of the world’s leading Swiss-type machine makers. My Swiss machining content generated inbound interest from their leadership and helped move SolidCAM from a planned GT13 to a GT32 for our tech center.
What I did
Created a Swiss machining narrative that gained industry traction and triggered inbound interest from Tornos
Represented SolidCAM in early partnership discussions with Tornos leadership
Articulated a co-marketing vision around Swiss machining
Led the pitch that resulted in Tornos upgrading the planned demo machine from a GT13 to a GT32
Was invited to Tornos’ US HQ to train on a GT32
Swiss-Type Video → Industry Engagement → Tornos Inbound Interest → Collaboration Talks → Machine Upgrade and on-site training
Business Impact
More than a GT32, the partnership created co-marketing upside: our Swiss machining content now benefits from Tornos’ reach, credibility, and customer base, amplifying the impact of our technical work.